Sales Promotion

Cute and collectible are licensing keys- report from Licensing Asia 2009, Tokyo

Suppliers made a calculated move to refocus market strategies at Licensing Asia 2009, held at the Tokyo Big Sight Exhibition Center. Also represented was G One, another cartoon licensing company; popular Moody Caddy plush toys...

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Director – Marketing Promotions & Advertising - AT&T Interactive - Los Angeles, CA

Advertising Need Something? SM AT&T Interactive... Interactive recently acquired Plusmo, a leading innovator in mobile app development. AT&T Interactive... From Monster - 06 Nov 2009 10:56:57 GMT - save job, email, more...

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Live from Chicago, PMA's Annual Marketing Law Conference

All 510 of us registered attendees of PMA's 2009 Promotion Marketing Law Conference experienced a very, very full day today at the Fairmont Hotel which is host to this year's event. This year's theme is "staying connected @ the...

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Marketing Rep-34

Dept - Affiliate Marketing Title: Marketing Representative JOB ID: 105434 Job Responsibilities Responsible for the coordination of all marketing promotions that drive affiliate goals (networks, new products, value), including...

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Consumer product firms splurged on ads in Q2

New Delhi: To support new product launches and drive sales volume, consumer goods companies splurged more on advertising and promotions, or A&P, in the quarter ended 30 September. Such spending saw an increase both in absolute...

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Now You Have Targeted Prospects. What's Next?

Your business has re-evaluated it’s targeted consumers. You have carefully crafted an optimal consumer profile with demographic and behavioral information. There is a list sitting on your PC that identifies great customers for...

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Trends and tips for using business intelligence and analytics in retail

Leslie Ament, SearchDataManagement.com Contributor A majority of multichannel retail environments are structured as separate profit-and-loss centers – online store; physical retail store; catalog sales; and not-for-profit,...

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Gigunda Group Takes Multiple Honors at Pro Awards Gala for Duracell Power Lodge, Charmin Restroom...

Sponsored by PROMO Magazine, PRO Awards are the Gold Standard for promotion marketing Manchester, NH October 30, 2009 -- Three of Gigunda Group's campaigns took awards at the recent Pro Awards Gala, including multiple honors...

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Famous Dave’s swings to Q3 profit (at bizjournals.com)

Minneapolis / St. Paul Business Journal - by on Wednesday said it was able to swing to a third quarter profit, even as revenue and comparable-store sales decreased amid the recession. The Minnetonka-based chain of barbecue...

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Vodafone Pushing for Mobile Number Portability in Ghana

As one of the underdogs in the market, Vodafone Ghana said is pushing for the implementation of mobile number portability (MNP). "The claims and counter claims by network operators on which one has the best network quality will...

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