By Guest Blogger, Mary Schmidt, Marketing Troubleshooter No, no - come back. I'm not going to bloviate on McCain's "marketing to women." That'd be a whole book. He's got far more fundamental problems than how to reach us...
We are quite curious; particularly when it comes to design and web-development we want to know just everything. Therefore, following our web form design survey, we have decided to take a closer look at blog designs, analyze...
I know, I know. A recession - or a crypto-recession, or whatever it is we’ve got going on here - is not the time to stop spending on marketing. But we all know how budgets work, especially marketing budgets, especially in small...
by: Mathew Ingram posted on: July 24, 2008 | about stocks: GOOG About six months after first announcing a private beta test of its Knol project, Google has thrown the doors open, and is inviting anyone who wants to create an...
Seth Godin has a great bit of insight at the end of a post today about how smart companies separate pleasure and pain. He cites Disney as a good example: Disney charges a fortune for the theme park, but they do it a week before...
One of my clients has been experimenting with an innovative and efficient approach to content development and I want you to know about it.The company is in a highly specialized and big-ticket b-to-b industry. The VP of...
Robert Scoble, the blogosphere’s historical cheerleader extraordinaire, seems to be in a bit of a state. He’s published an overview of all the things he considers wrong with tech blogging, a list that includes negative reader...
Every night when we hit the sack, I first have to get Bally, my puppy dog, off the bed so I can get in. Once settled in, he jumps back on the bed, circles around 3-4 times and then flops down in the cutest little curled up...
In this Success Newsletter: Free All Access Pass to OSI Rock Stars – no credit card required & no strings attached Quick Success Links – Jay Berkowitz 10 Golden Rules, interviews on eBay Radio, Marketing with Marcus, want a...
Seth Godin hat einen kleinen und ziemlich feinen Artikel zum Thema Werbung und dem Web geschrieben: The web doesn’t care: If a newspaper, a radio station or a TV station doesn’t please advertisers, it disappears. It exists to...