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By Christine Churchill Great conferences don’t happen by accident. That said, the recent SMX East show rates as fabulous. Danny Sullivan, Chris Sherman and the rest of the Third Door folks did an incredible job of putting together a first class show. How they do it is an art form. First, they entice the best keynotes and speakers in the industry to come and openly share their knowledge. (Looking over the list of speakers, I feel privileged and humbled that I’m even allowed to participate.) Then Danny and Chris develop a killer agenda that has broad audience appeal yet is balanced enough to offer something for everyone from the novice marketer to the advanced expert. Throw in sponsors and exhibitors to help finance the show and provide the attendees cool stuff like wireless connections (thanks Rand), tee shirts, and light-up... [read full story]
