Heartburn, insomnia lead drugmaker Web sites (at bizjournals.com)

Washington Business Journal - by The Reston-based business, which tracks Web traffic, says AstraZeneca PLC’s site, purplepill.com, for its heartburn treatment Nexium, generated the most site traffic in the second quarter with more than 1 million unique visitors. That was up 55 percent from year-ago traffic. Diabetes drug Actos ranked second with 855,000 unique visitors, followed by insomnia medication Ambien CR, with 756,000 unique visitors in the second quarter, according to scomScore (NASDAQ: SCOR). “AstraZeneca has... [read full story]                    

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