Exponent

Imagine getting a job as a MythBuster, except instead of debunking urban legend, you’re investigating real life problems that plague businesses and sometimes hurt people. That’s what you could be doing at Exponent. Founded in 1967 by five Ph.D.-level researchers, Exponent was originally known as Failure Analysis Associates. They started out in the energy industry studying stress and fracture mechanics, but very quickly they were “investigating and analyzing accidents and failures of all kinds.” They eventually became The Failure Group, and were listed on the NASDAQ with the ticker FAIL. In 1998 they realized that they had outgrown their name, and changed again to Exponent, because it means “one who expounds or interprets.” We don’t usually get so deep into how a company chooses it’s name, but with the popularity of the FAIL... [read full story]