By Kamau High 34 minutes ago NEW YORK (Billboard) - Here comes the jingle -- updated, modernized and looking for its close-up. The once inescapable form of advertising has popped up in campaigns from two large marketers and will also be applied to a range of brands on an upcoming TV show. Chicago-based confection maker the William Wrigley Jr. Co. will announce Tuesday (July 29) that it has commissioned Ne-Yo, Chris Brown and Julianne Hough to remix its signature jingles. Brown will sing the Double Mint jingle, Ne-Yo will tackle Big Red, and Hough will be paired with Juicy Fruit. IPG's Translation Advertising, the New York advertising agency headed by former Interscope executive Steve Stoute in partnership with Shawn "Jay-Z" Carter, this week will launch an advertising campaign that uses the new jingles. Meanwhile, McDonald's...
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