micropersuasion.com
Jul 23, 2008
Industry veteran steps into the job from post at J&J McCarthy joins Publicis in New York as CEO. LOS ANGELES Joseph McCarthy is joining Publicis USA in New York as chief executive, replacing Gill Duff, the agency confirmed today. McCarthy joins the shop from Johnson & Johnson, where he was vp, worldwide advertising and marketing communications. He is expected to start Aug. 18 and report to Susan Gianinno, chairman and CEO of Publicis Worldwide's U.S. operations. McCarthy will also join Rob Feakins, president and CCO, on both the agency's U.S. leadership team and on the network's worldwide management council. Gianinno said Duff's next position within Publicis has not been determined. She said he is likely to take what the agency termed "a major client assignment." McCarthy said that his goal was to build the agency into the...
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