chicagotribune.com
Jul 20, 2008
Franchise's moves spark surge in sales In the world of the Blackhawks, a franchise pulling out all the stops in an effort to rebuild its fan base, a hockey rink in the middle of a baseball field and thousands of fans chanting "Let's Go Hawks" in mid-July are standard operating procedure. That procedure is paying dividends as the Hawks say ticket sales are soaring in the wake of last week's announcement of the team being awarded the Winter Classic and with the success of the inaugural Blackhawks Convention this weekend at the Chicago Hilton. "We saw an increase of twice as many tickets sold this past week with the convention and the outdoor announcement as we had been selling," ticket manager Chris Werner said during Saturday's convention festivities. "And what we had been selling had been substantial before that." While...
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