Samsung Invites Mobile Users to Take Some Video Swings

promomagazine.com     Jul 17, 2008            

Video made for mobile will tout the Instinct 3G handset Electronics maker Samsung is promoting the video capabilities of its new Instinct mobile phone with a set of ballpark Webisodes designed specifically to be seen over the handset. Launched yesterday, the three programs will give behind-the-scenes glimpses of three famous Major League Baseball stadiums: Boston’s Fenway Park, Chicago’s Wrigley Field and San Francisco’s AT&T Park. The first Webisode features the San Francisco park. The “Ballpark Invasion” Webisodes run about three minutes each and were created in partnership with Break Media, owner of Break.com, which will host the clips. While the clips don’t offer any explicit advertising for the Samsung handset, they will occasionally show the video guides using the phones to record their own videos with the cell phone.... [read full story]                    


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