Stage yourself to sell: Image is everything (Part 2)

Home staging expert Debra Gould in Center of the City Magazine, which contacted her based on her portfolio and website. In part one of “Stage yourself to sell: Image is everything,” I focussed on wardrobe and looking and acting the part of a successful home stager even if you aren’t totally there yet in reality. Today, I’d like to focus on business image. An important piece of this is what happens when a prospective client phones you. If you answer, would they hear screaming kids in the background? Worse, does one of your children answer? If you have children at home, either let your calls to go voice mail or hire a sitter to help you. Many women start a home staging business to have more time at home with your children, and that is one of the many benefits of a real estate staging career. But you need to consider investing... [read full story]