Why Do We Always See Federer Doing Interviews?

It seems every TV channel your turn on when you are watching a major tennis tournament - whatever country you are in - you always see a substantial sit down interview with Roger Federer. Just the other day in the United States, Federer is sitting with for a long interview with Chris Fowler and the ESPN2 crew and then he is sitting for an extended interview with Bill Macatee and The Tennis Channel. You know that he is also doing similar interviews with British TV (probably BBC and Sky) and also for Eurosport and Swiss TV. What is with Roger and his accommodating nature with the media? Rene Stauffer, in his book The Roger Federer Story, Quest for Perfection (www.rogerfedererbook.com) gives us a look at Roger and his media persona in this exclusive excerpt from his best-selling book. It was July 3, 2004-the evening before the... [read full story]