Driving Free Targeted Traffic Can Be Quick, Easy and Affordable to Learn (Mike Lawson)

It's usually not rocket science that puts us over top in our businesses. In most cases, it's the simple little everyday things like a good product, excellent customer service and determination that win out at the end of the day. I take issue with the school of thought that teaches, "outsource everything, all the time." While I agree that outsourcing is a great and necessary tool for business people to use, it has its time and place. Let me qualify that statement a bit with this idea: If you're driving down the road and don't know where you are going, how will you know when you get there? If you're outsourcing your copywriting but don't have a clue what constitutes well written, effective copy, how will you know if the writer is doing what you paid them to do? The same thing applies to SEO of your sites. You don't have to be a... [read full story]                    

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