A HighRankings Forum thread has discussion around a topic I can relate with. My company, RustyBrick, builds out custom web software and sites, including iPhone apps. I often get new customers coming to me with their request to build them a web site. They are clueless about SEO and honestly, don't have the time or care to learn about it. So we build the site for them, whatever it might be (e-commerce, CMS, social networking, etc), to the best of our ability. It is incredibly search engine friendly, with all the nice link structure, proper coding, dynamic 301s, 404s, XML sitemaps, and so on. So they got themselves a nice search engine friendly web site without knowing it. My company does not do the content development, we just build the code and the design and make a working site structure. So when it comes time for the client...
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