Six Really Bad Trends For Twitter

With a large number of speaking requests for social media, a hot topic of great interest is the enigma of Twitter. Is it a viable business tool or a passing fad? Should show management ignore or embrace it? Can corporate event marketers harness it to promote their brand? There are plenty of examples where the use of Twitter, combined with other social media solutions, can benefit an organization. But dark clouds are beginning to appear on the digital horizon. I have lined out six trends with Twitter that may signal serious challenges in moving to mainstream adoption. The Choir isn’t all happy anymore Some of the advocates of Twitter, the chorus that sing the praises of Twitter, aren’t singing such a sweet melody anymore. Could it be that Twitter just isn’t living up to the hype? Twitter evangelists are frustrated by the... [read full story]                    

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