Posted by Larry Dignan @ 6:43 am The Bing phenomenon continues and one day Microsoft’s search rebranding effort may make a great marketing case study. Microsoft renamed its search Bing, added some neat logic, focused on important verticals. Microsoft has even snared a bit of search market share and has generated buzz unforeseen among tech’s peanut gallery. The latest example of Microsoft’s search buzz: Bing has begun to surface Tweets. Talk about Web 2.0 combustion. Twitter plus Bing means blogger... [read full story]
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