Microsoft BrowseRank: Google killer?

Sorry, not likely.I'm all for Microsoft and Yahoo figuring out how to become more competitive with Google search, and applaud their efforts -- as long as they do it separately. Combining the two search engines would have taken time and attention wasted on integrating existing products, rather than pursuing new ideas.So Microsoft has announced a new algorithm in a paper titled "BrowseRank: Letting Users Vote for Page Importance."Stephan Shankland at CNET says in his Digital Media column that "Microsoft thinks it can teach its rival a thing or two about searching the Internet."But that's just the hyperbole journalists use in their ledes to capture attention. Kind of like describing something as a "Google Killer" in a headline.The folks at Microsoft are fully aware that Google probably does this sort of thing already. Otherwise,... [read full story]