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Ad featuring popular LDS actor pulled for being 'homophobic'

Jul 25, 2008
Story Timeline:  73 days

SALT LAKE CITY (ABC 4 News) - Candy giant Mars pulled a U.K. Snickers advertisement after it was criticized for being homophobic, according to a gay-rights group. The ad features LDS actor Kirby Heyborne, who has appeared in several LDS-themed movies, including Singles Ward, The RM, The Best Two Years, and others. In the commercial, Heyborne is seen as effeminate man who is speed walking as Mr. T approaches him in a truck while firing Snickers candy bars at him from a gun. Mr. T then berates the speed walker, calling him "a disgrace to the man race." The commercial ends with Mr. T telling the audience to "Get some nuts." The candy maker has come under fire before by gay rights groups, most recently over a Snickers ad that played during the 2007 Super Bowl in which two men expressed disgust after accidentally kissing. Heyborne... [read full story]                    

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Latest article on this story:

Mars Pulls U.K. Snickers Ad Criticized as Homophobic (Not Satire)

thesaloon.net Jul 26, 2008
First article on this story:

Another Snickers Ad Pulled Over Anti-Gay Complaints

about.com Jul 25, 2008
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