Media services vendor Medialink, known to most PR professionals for its work in broadcast and video PR, has been acquired by The NewsMarket. Both companies issued competing releases. The Newsmarket's lead with the headline , "The NewsMarket to Acquire Medialink," while Medialink's proclaimed , "Medialink Worldwide Announces Signing of Merger Agreement." Medialink told PRWeek earlier this year that it may "cease operations if it doesn't receive third-party investment or attract a buyer." Romina Rosasda , Global Head of Marketing for the NewsMarket told PRNewser, "The NewsMarket is indeed acquiring Medialink and we... [read full story]



