Cornish pasty makers get brand name boost (Reuters)

LONDON (Reuters) - Cornish pasty makers in Cornwall moved a step closer to securing branding and marketing rights for the traditional snack after the government backed their European bid for regional protection. The Department for Environment Food and Rural Affairs will take the Cornish Pasty Association's (CPA) application for Protected Geographical Indication (PGI) to Brussels. If successful, only pasty makers in Cornwall that use traditional methods and recipes for the meat and vegetable snack will be able to use the trademark or "appellation controlee", barring copy-cat like products from branding and marketing their products as Cornish pasties. "The importance of the Cornish pasty industry to the wider Cornish economy cannot be stressed enough," said Angie Coombs of the CPA committee. "The application is a genuine... [read full story]