Attention Assignment/Photo Editors:

Media Advisory - Giddy Up for Wishes arrives in Manitoba to collect wishes

    3,500 km adventure through four provinces to raise funds for The
    Children's Wish Foundation of Canada

    TORONTO, May 17 /CNW/ -

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    WHAT:     Giddy Up for Wishes founder Martha Birkett will be arriving in
              Manitoba on Saturday May 17 and riding through communities
              along the Trans Canada Highway, as part of her 3,500 km
              horseback fundraising journey, in support of The Children's
              Wish Foundation of Canada. Martha's journey through Manitoba is
              expected to take 14 days.

              Martha's adventure, which began in Ottawa on March 30, will
              take her through four provinces and more than 100 cities, towns
              and communities over a three-month period. Averaging
              approximately 50 km per day on the Trans Canada Highway,
              Martha's journey, in support of helping grant wishes to
              children, will culminate in July at the Calgary Stampede.

              To learn more about this ride and when she is expected to
              arrive in your community, log onto www.giddyupforwishes.com.
    >>

    BACKGROUND:

    Established in 1984, The Children's Wish Foundation of Canada is a
national non-profit organization dedicated to fulfilling a favorite wish for
children diagnosed with high-risk, life-threatening illnesses. Since its
inception, Children's Wish has granted close to 14,000 wishes for children and
their families and fulfills approximately 900 wishes annually across Canada --
each being an individual adventure, carefully structured to meet the needs of
that particular child. For information on The Children's Wish Foundation of
Canada, log onto www.childrenswish.ca.

For further information: Trevor Eagles, The Children's Wish Foundation
of Canada, Alberta and NWT Chapter, p: (403) 265-9039, c: (403) 333-3552, e:
trevor.eagles@childrenswish.ca; Nancy Yates, The Children's Wish Foundation of
Canada, Manitoba & Nunavut Chapter, p: (204) 945-9474, e:
nancy.yates@childrenswish.ca; George James, Director, Communications, The
Children's Wish Foundation of Canada, o: (905) 839-4566, ext. 240 or
1-800-700-4437, c: (416) 402-3783, e: george.james@childrenswish.ca